3 many years back, Brittany Koester’s mother died from cancer. It prompted a pivotal existence adjust.
Then working an business office job for an economic development nonprofit, Koester understood that she’d instead pursue anything much more fulfilling. She turned to her preferred aspect of the day — drinking espresso.
“I sort of ran with the thought of a cellular coffee store,” she mentioned. “I realized nothing about coffee. I hardly ever labored in a coffee shop.”
With a dose of coffee training from Indah Coffee proprietor Nick Hauser, Koester introduced 72 Co., a cellular coffee and cocktail vendor that principally expert services gatherings like weddings. On Oct. 7, she announced by social media that she was launching Azalea Espresso Bar in the undetermined long term.
Azalea, referencing the indigenous South Carolina flower bush that grows rampantly in her hometown of Summerville and in Columbia, will be wholly feminine-centered. Koester plans to only supply from feminine espresso farmers, design a female-pleasant-and-accessible shop and even crowdfund some of the startup money by a females-entrepreneur-centered site, IFundWomen.com.
When opened, the store will very likely be the only espresso store in Columbia that was established precisely with femininity in brain. She emphasized that numerous of her most loved retailers in the spot — she names Loveland, Indah and Curiosity — are excellent coffee stores, but she needed to develop a house that filled this specialized niche.
“We have a ton of women in Columbia, we all want to support each other. I think having ladies in enterprise, it brings a distinct vibe to the business (that) we’re missing,” Koester explained. “Nothing in opposition to men, I adore all those coffee outlets. I think we can all reward when we have women in management roles. It’s super vital for me to perform with other women of all ages-owned enterprises and minority-owned businesses.”
Koester hopes the coffee shop will supply baked products from Silver Spoon Bakery, an additional lady-owned small business, and function shots of the farmers whose espresso it serves. Depending on the area, she may possibly provide wine and beer.
Now, she’s appeared together Devine Road and in Forest Acres for prospective spots. She feels that Forest Acres is in want of a neighborhood coffee shop and it would go well with alcoholic drinks properly, also. Her prior fascination in a place at the corner of Bull Street and Taylor Avenue is possible nixed thanks to the difficulty of meeting parking prerequisites.
Koester is in no rush to open the doorways, although.
“I want to organically produce this location, I never want it to be pressured, we really want it to be a very good fit,” she asserted.
Koester’s strategy to partly crowdfund the site stems from the drive to establish local community investment there.
“I think that it is usually terrific when you can have assist from your community and to seriously sense like, ‘I’m concerned in this house that I am heading to recurrent,’” she elaborated.
Koester designs to release more particulars and details on further more crowdfunding soon.